Esports Connect Asia Forum serves as a platform for the industry leaders to get inspired and discuss new trends, solutions and technology that drive better customers’ engagement and enhance efficiencies.
Esports Connect Asia Forum 2022
Esports Connect Asia In-person event
Venue: Marina Bay Sands, Singapore
Held conjunction with G2E Asia, the 14th edition of Global Gaming Expo (G2E) Asia, the leading Asian trade event and the largest regional sourcing platform for global gaming and entertainment products.
Learn more: www.g2easia.com
Esports Connect Asia Forum
Date: August 25, 2022
Time: 13:30 – 17:30
Targeted audiences: Integrated Resorts, Event Venues, and Communities considering adding Esports and video games into their strategies
Time |
Topics |
Esports Connect Asia Forum Theme: Harnessing Esports Today |
|
13:30 – 13:45 |
Doing Business with Esports An in-depth discussion with a global esports investor about where esports has been, where it is now, and where it's headed. |
13:45 – 14:00 |
What does it mean to be AUTHENTIC in Esports? Authenticity is everything in esports. Gamers can immediately recognize the inauthentic ways that many companies utilize to seek to engage them. But what does it mean to be authentic? How can authenticity be measured? This discussion will provide information about the latest research into the subject of authenticity in gaming. |
14:00 – 14:45 |
Putting on an Esports Event (staging, hosting, execution) Live esports tournaments are a key element to engagement of the esports community. These tournaments can range in size from being played in the ballroom of a hotel, to a football stadium. Hear from some of the leaders in tournament organizing and production about what it takes to host these events, what these events provide to their hosts, and the role of dedicated esports venues in the hosting of these events. |
14:45 – 15:30 |
Working with Streamers and Influencers — the voices of the community During the Covid-19 pandemic, influencer marketing has surged. Brands have realized the advertising power that streamers and influencers have, which is not only to drive brand awareness, but also ROI. Hear from content creators and the people that assist them about how influencer marketing is being utilized in esports and at large. |
15:30 – 15:45 |
Tea Break |
15:45 – 16:30 |
Don’t Go at It Alone – Community Engagement and Outreach Esports is not just an industry, it is a subculture. It is a community of gamers who gather in and around competition, whether they themselves are competing or not. The esports industry was built in and around this community, and harnessing it has been key to its continued growth. Hear from key community figures and organizers about how they engage with, utilize, and help bring together this community of gamers for their groups and businesses. |
16:30 – 17:15 |
Catering to Gamers — Activation and Conversion of Gamers at your Property All over the world, hotels and integrated resorts are starting to offer options and services catered to today's esports fans. But what does this entail? |
17:15 – 17:30 |
Recap and Closing Message |
17:30 – 18:00 |
Esports Networking |
Esports Connect Asia Regulatory Workshop
(open to qualified attendees only)
Date: August 26, 2022
Time: 09:00 – 12:30
Targeted audiences: Gaming Regulators, Lawmakers, Attorneys and Consultants
Time |
Title |
09:00–10:30 |
Topic: The Regulatory Challenge of Esports and Video Games (qualified attendees only)
Experts in the field share their knowledge and experience on the challenges and opportunities in the regulation of esports and video games for consumer protection and economic development. |
10:30 – 11:00 |
Coffee Break |
11:00 – 12:30 |
Topic: The Practice of Law in the Esports Space
The success of any new industry requires competent legal assistance that - Competitive integrity matters |